@article{oai:komajo.repo.nii.ac.jp:00001421, author = {鮫島, 卓}, issue = {27}, month = {Dec}, note = {It is needed to understand human emotional experience for designing products & services against their commoditization. This paper attempt is to clarify the characteristic of motive experience of tourism products by applying STAR framework analysis, which is one of way to analyze emotive experience. In this research, I focus on analyzing for one package-tour by a STAR framework and examining by comparing between this field survey and the previous study. As a result of this research, the characteristic of tourism experience has some common points as well as some different points from other products & services which are researched by the previous study. In the course of my argument, it should have become clear that it was revealed that there is gap between economic value provided by tourism business and tourism experience value of tourist.}, pages = {47--58}, title = {観光経験における感動分析の試論}, year = {2020}, yomi = {サメシマ, タク} }